On Friday the 4th of March our Sales Director Heike Held, took over the reins as Managing Director of Balthasar Ltd. Emma Pielen, who has done such a fantastic job in the post for the last three years, is standing down because she and her young family would like to relocate to Germany.

Heike has a great deal of experience in the worlds of business, finance and sales having worked for 10 years in the Austrian leasing financing sector. There, in a b2b environment, she advised on financing customer’s assets and equipment, keeping a close eye on the most tax efficient forms of leasing.

Falling in love with an Englishman brought her to rural Herefordshire. She stepped off the plane at Stansted and, through an employment agency, arrived at the Balthasar offices 2 days later. Knowing a star when we saw her, we offered Heike a permanent contract there and then.

Heike initially worked as a project manager for a couple of years before she embarked on sales. This means she knows everything there is to know about our systems, customers, freelancers, and company ethos.

We are very excited about Heike taking over as MD; we know she has big plans for Balthasar and we look to the future with great optimism and excitement!

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